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Information Systems: A Manager’s Guide to Harnessing Technology - $5 (Fullerton)
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Author: John Gallaugher
This textbook explains how managers can use technology to gain a competitive advantage. It covers key topics like business strategy, data analytics, and security from a non-technical perspective. The book focuses on real-world examples and case studies to show how companies like Netflix, Amazon, and Zara have successfully used information systems to thrive. It's designed to give managers a solid understanding of how to leverage technology to solve business problems and make smarter decisions.